Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Old Spice Captain Red Collection TV Commercial, 'Red Sweater'

A French woman pines over a man she met while sniffing his Old Spice-laden sweater. When she realizes her dog, Old Spice, has gone missing, she runs through the streets of her town yelling "Old Spice!" and searching for her precious pooch. The town's young women join her and pour into the streets, wailing for Old Spice to return. When all seems lost, Old Spice's owner finds him on a bridge with the man in the red sweater for whom she longed. They embrace cinematically and, in stereotypical French fashion, agree to go home and eat escargot together.

Advertiser
Advertiser Profiles
Tagline
“We Make Scents for Men”
Songs - Add
Mood
Funny
Scene Location
France
Actors - Add
None have been identified for this spot
Animals
Agency
Wieden+Kennedy (Creative Agency)

More Old Spice Commercials

Related Commercials


Comments