Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Amazon Echo Commercial TV Commercial, 'Calling Ashley'

A teenage boy is having a hard time keeping his mind off of his girlfriend Ashley and asks Alexa on his Amazon Echo Spot to call her. Unfortunately, the digital assistant lost her voice just in time for Super Bowl LII, but Amazon found some replacements. Saturday Night Live star Leslie Jones chimes in that it's about time he call that girl, but actor J. B. Smoove has some differing opinions. "You gotta let love marinate!" he insists as the two celebrities get into a shouting match in the middle of a sushi restaurant. Finally, Jones gets Smoove to cave and admit that SHE is the true Alexa. By then, however, the original Alexa has regained her health and says she'll take it from here.

Advertiser
Advertiser Profiles
Products
Mood
Funny
Super Bowl Commercial
Actors - Add
J.B. Smoove ... Comedian, Leslie Jones ... Actor/Actress, David Bloom ... Teen asking Alexa to call Ashley
Agency
Lucky Generals (Agency)

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