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Bud Light TV Commercial, 'Sacrifice'

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As he looks around a room filled with boxes of Bud Light, a king tells the wizard in front of him that he still does not have enough beer for a Super Bowl party and dramatically volunteers himself to be turned into Bud Light. The wizard begins to comply, dutifully saying "dilly dilly" as he raises his staff, but the king panics and says he was kidding. Maybe the wizard thought he was being devoted, but the king looks hurt that his friend would be loyal to a fault and really do that.