Lysol TV Spot, 'Protect Like a Mother'

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Lysol illustrates the way in which mothers protect their children, replacing the human parents with wild animals. As a young girl uses the school crosswalk, her grizzly bear escort stands on its hind legs to roar at an oncoming car. A vulture provides a young boy with shelter from the rain by spreading a wing over him as he waits outside on a bench. In the mall food court, a monkey embarrasses a teen boy by smoothing his hair in front of two girls walking by. Other kids depend on the protection of an elephant to put an end to bullying or a lion to watch over them as they sleep. Recognizing what lengths mothers are willing to go to, Lysol asserts that just like them, it does what it takes to protect.

May 02, 2017
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Facebook, YouTube
“What It Takes to Protect”
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Mother's Day
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Iris ... Digital Agency, Zenith ... Media Agency

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