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Shimano STEPS TV Commercial, 'What's It Like?'

Bikers from all over activate their Shimano STEPS bicycles and hit the roads around the city. Shimano says that e-bikes are just like their manual counterparts, except that they offer a burst of energy when you pedal, which the company says "equals more fun." It urges people to "ride like a kid again" and rediscover their bike love.

Shimano Cycling
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