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Jimmy John's Super Bowl 2021 TV Commercial, ‘Meet the King’ Featuring Brad Garrett, Song by The Hollies

Lounging in his extravagant mansion that no doubt came from the earnings of his sandwich empire, Tony Bolognavich proclaims himself the "king of cold cuts," shamelessly using his profits to live lavishly in literal cascades of cash. However, with the invasion of Jimmy John's restaurants on his turf, he does whatever he can to make sure he stays on top; he spies on the sandwich shops and doubtfully inspects their high-quality, reasonably priced sandwiches. However, the kingpin insists he's not impressed by the all-natural meat sliced by hand -- after all, he has "turkey" and "ham" born from science! Regardless, he promises to come after "Jimmies Johns," and lets loose the dogs of sandwich war. Viewers of Super Bowl LV on February 7, 2021 who want to know how the story ends are encouraged to visit Jimmy John's online.