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Attention & Performance Analytics
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Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise

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TV Impressions
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IBM Cloud TV Commercial, 'Problem Solvers: Zach Barnes, Farm Manager, Dole'

Zach Barnes, a farm manager for Dole, says that fields of crops are a farmer's life's work so when a recall happens and food gets wasted, it really takes a toll on everyone. With the IBM Cloud, he is able to manage production from farm to shelf so more food ends up on people's tables and less goes to waste.

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“Let's Put Smart to Work.”
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