Jose Cuervo says if there was one party that brought together history's best creators, innovators and pioneers you would notice a common theme among those mothers and fathers of modern technology and science. But if you were to choose just one historical parent to throw such a party, it would undoubtedly be thrown by Jose Antonio de Cuervo -- the father of tequila.

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“The Father of Tequila”
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Crispin Porter + Bogusky (Creative Agency)

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