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Est. Spend

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Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Harley-Davidson 2020 LiveWire TV Commercial, 'Enlightenment'

Harley-Davidson says that reaching enlightenment can be as simple as twisting the throttle on its very first electric motorcycle. The American motorcycle manufacturer claims the 2020 LiveWire can go 0 to 60 in three seconds and has no clutch or manual shifting.

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