When a man puts on his Bose Noise Cancelling Headphones 700, the noise of the bustling street around him goes silent. While Amazon's Alexa reads his schedule for the day and plays music, he is free to look around at the sea of smartphone-obsessed people surrounding him. With the voice assistant's mention of a haircut appointment, the man begins to notice how everyone's hairstyle seems inspired by their environment, whether they're sporting a topiary-like bowl cut or a dog-eared shag. After spotting his own stylized doppelganger, he asks Alexa for tips on how to get shiny hair.

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“It's Beautiful up Here”
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