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Apple iPhone TV Commercial, 'Privacy on iPhone: Simple as That' Song by Dustin O'Halloran

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A city illuminated at night comes into view. Figures of people observed at a distance are shown working late, taking the elevator and swimming laps in a rooftop pool. These moments of solitude and peace are intruded on by the gaze of a nameless stranger as Apple reminds you that your phone holds more personal information about you than your phone. A person can get access to information like your location, your messages and even your heartbeat by looking through the phone in your pocket. Apple thinks these are personal and should only belong to you. Simple as that.

Advertiser
Apple iPhone
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Apple iPhone iPhone
Tagline
“Privacy. That's iPhone.”
Songs - Add
An Ending, A Beginning - Dustin O'Halloran
Ad URL
http://www.apple.com/privacy
Mood
Active
Available At
T-Mobile
Actors - Add
Rooney Mara ... Voice Over
Agency
TBWA\Chiat\Day ... Creative Agency, OMD West ... Media Agency
Screenshots
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