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Data is based on life of ad, unless indicated otherwise

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Local
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Engagement Rating
Industry Share of Voice - past 2 weeks
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About Modelo Fighting Chance Project TV Commercial, 'Everyone Deserves a Fighting Chance'

20 years ago Christopher Mullins grandparents immigrated to the U.S. from Ireland in the hopes of building a better life, all they were in need of was a fighting chance. Modelo believes that everyone has an immigrant story, which is why the company is partnering with the International Rescue Committee to help give that fighting chance to refugees, immigrants and Americans in need.

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