Pepsi Zero Sugar Super Bowl 2026 Pre-Release, 'The Choice' Song by Queen

A polar bear stands blindfolded in a white room, taste testing Coca-Cola Zero Sugar and Pepsi Zero Sugar. The first sip of Pepsi Zero Sugar changes the polar bear's life as he lifts the blindfold, staring at it in disbelief. This moment inspires the polar bear to try therapy, where he sits across from Taika Waititi, who explains that life-changing realizations happen and that they can be heavy. The polar bear takes this to heart as he explores the city, pausing and looking longingly into a pizza place window where people are laughing and enjoying their soft drinks. A female polar bear taps him and holds up a can of Pepsi Zero Sugar. The two instantly bond over their unlikely beverage preferences. Later, at a concert, the two are caught on the big screen hugging and enjoying their cans of Pepsi Zero Sugar. To their surprise, everyone in the crowd accepts their taste and cheers. Follow the two polar bears on their journey during Super Bowl LX on February 8, 2026.