Levi's Super Bowl 2026 TV Spot, 'Behind Every Original' Featuring Doechii, Song by James Brown

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As "Get Up Offa That Thing" by James Brown plays, a series of Levi's-clad backsides move through the frame. Many dance, while others climb, work and stride through the club, denim flexing with each step. Finally a singer wears Levi's onto the bright lights of a stage before turning and revealing herself to be none other than Doechii. Viewers may want to consider acquiring some Levi's denim of their own during the 2026 Super Bowl.

Published
February 08, 2026
Advertiser
Levi's
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Songs
Get Up Offa That Thing - James Brown
Mood
Active
Events & Venues
2026 Super Bowl LX Feb 8, 2026 at Levi's Stadium
Actors - Add
Doechii ... Musician, Bruce Springsteen
Characters
Woody

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