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On a stormy day, a man says goodbye to his family and drives his Nissan Titan truck out into the rain. While most people are trying to get away from the storm, he is driving straight into it, joining his fellow American Red Cross workers in bringing relief to hurricane victims. Another Titan owner sets off to work in the woods, repairing a bridge damaged by a fallen tree, while a third works to rebuild destroyed homes. Nissan says it takes a Titan to lend a hand and make a way for others, which is why the automaker builds trucks for Titans.

Advertiser
Advertiser Profiles
Tagline
“Innovation That Excites”
Mood
Emotional
Actors - Add
Antonio Alvarez ... Voice Over)
Agency
TBWA\Chiat\Day (Creative Agency), Critical Mass, Inc. (Digital Agency), OMD West (Media Agency)

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Local
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Industry Avg.
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