Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Progressive TV Commercial, 'Fluent in Insurance'

Flo treks through a rainforest with a guide who's concerned about a group speaking a language no one can understand. When they enter a clearing, Flo finds herself surrounded by insurance agents who can only speak in terms like "deductible" and "additional interest on umbrella policy." When Flo communicates, "Damage minimization of civil commotion," to one agent, he greets her with a business card and even gives Karen's birthday card to the guide for him to sign. Progressive urges customers who need an insurance translation, to get plain answers online.

Advertiser
Advertiser Profiles
Songs - Add
Phone
1-800-PROGRESSIVE
Mood
Funny
Actors - Add
Ivan Allen ... Manager at desk, Stephanie Courtney ... Flo, Greg Romero Wilson ... Jungle guide, Jennifer Candy ... Blonde woman at table
Agency
Arnold (Agency)

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