Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Pepsi TV Spot, 'Paint the World Blue' Ft. Lionel Messi, Song by Major Lazer

National Airings
πŸ”’
First Airing
πŸ”’
Last Airing
πŸ”’
Creatives
πŸ”’
Recently Aired On
πŸ”’
Est. Spend
πŸ”’
TV Impressions
πŸ”’
National Impressions
πŸ”’
Local Impressions
πŸ”’

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

In honor of the 2018 FIFA World Cup, Pepsi wants you to paint the world blue. To celebrate, many professional soccer players, including Lionel Messi, Marcelo Vieira and Giovani dos Santos, spread the message by kicking soccer balls filled with blue paint, watching them explode with color.

Published
June 18, 2018
Advertiser
Pepsi
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
Pepsi
Tagline
“This Is The Pepsi That Moves Every Generation”
Songs
Light It Up (Remix) - Major Lazer, Nyla & Fuse ODG
Mood
Active
Events & Venues
2018 FIFA World Cup Jun 14, 2018 - Jul 15, 2018
Actors - Add
Lionel Messi ... Athlete, Carli Lloyd , Dele Alli , Giovani dos Santos , Marcelo Vieira , Toni Kroos
Agency
BBDO ... Agency, OMD ... Media Agency, TBWA\Chiat\Day ... Creative Agency, Firstborn ... Digital Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots