SHALA., a Social Impact Artist, says that technology and art need each other, and that it would be a shame not to use them together. He worked with students to create the Bronzeville Solar Pyramid, which helps power the gallery in his neighborhood. He claims that a vehicle like the Nissan Kicks helps in his goal of sustainable energy by making technology accessible to everyone. The announcer touts that now the most exciting technology you own can be in your driveway.

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Tagline
“Innovation That Excites”
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Active
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TBWA \ Chiat \ Day (Creative Agency), Critical Mass, Inc. (Digital Agency), OMD (Media Agency)

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