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BMO Harris Bank Smart Advantage Checking TV Commercial, 'Why'

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A mom brings her daughter to a BMO Harris Bank to discuss the Smart Advantage Account with a bank representative. Every time the man mentions a benefit of the account, like no monthly maintenance fees and no minimum balance, the little girl simply replies, "Why?," which forces the representative to elaborate. He struggles to answer why the bank cares about its customers and looks to the girl's mom for help, but she agrees it's a good question.

Advertiser
BMO Harris Bank
Advertiser Profiles
Facebook, YouTube
Products
BMO Harris Bank Smart Advantage Account
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Mood
Active
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Characters
Kids
Agency
Young & Rubicam Group ... Agency, OMD ... Media Agency
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