Rolex showcases Brooks Koepka and his experience with perseverance. Brooks reveals that his mom once told him he'll need to be able to give a punch and take a punch in golf and in life. That lesson stuck and although the golfer says he didn't have an easy path to the PGA Tour, he still won back to back U.S. Opens.

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Emotional
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Brooks Koepka ... Athlete
Agency
JWT (Creative Agency), Mindshare (Media Agency)

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