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Data is based on life of ad, unless indicated otherwise
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About McDonald's Happy Meal TV Commercial, 'Bumblebee Toy and McPlay App'
A father excitedly shows his children the McDonald's Happy Meals he purchased for them, but the kids seem more hyped up to share their meals with Bumblebee. McDonald's introduces its Happy Meal toys inspired by Transformers like Bumblebee and encourages kids to download the McPlay App to unlock digital adventures by scanning their Happy Meal toy. "Bumblebee," in theaters soon, is not yet rated.
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We Are Unlimited (Creative Agency), DDB Chicago (Digital Agency)
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