Architecture and autonomous production? New materials for usage in renewable energy sources? These children are spearheading positions in the workforce that don't exist today. IBM understands that a large majority of children today will occupy jobs in the future that don't exist right now. With the rapid expansion of technology and its integration into the workforce, students are in need of the right tools and proper education to keep up with all the advancements made. IBM's P-Tech is a collaboration with public schools to help children prepare for the future by giving them access to tools and resources so that they can build the skills they'll need for tomorrow.

Advertiser
Advertiser Profiles
Tagline
“Let's Put Smart to Work.”
Songs - Add
None have been identified for this spot
Mood
Informational
Actors - Add
Lauren Mei ... Plays girl in elevator, Mary Chris Wall ... Woman in elevator, Simone Baker ... Kid architect
Agency
The Ogilvy Group (Agency), Ogilvy & Mather Worldwide - New York (Creative Agency), Havas Worldwide (Digital Agency)

More IBM Commercials
Related Commercials

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top