Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2018 BMW X2 TV Commercial, 'Unfollow' Song by The Black Angels

A woman flees from her orderly desktop in a sterile, underground office to pursue new dreams. Following the call to action of a revving engine, she ascends a yellow ladder and emerges above ground in the middle of a vast, rocky expanse. There to greet her is the 2018 BMW X2. She climbs in and drives on winding roads in the SUV that the automaker describes as "for the unfollowers." BMW invites drivers to take advantage of offers today.

Advertiser
Advertiser Profiles
Products
Tagline
“The Ultimate Driving Machine”
Mood
Active
Actors - Add
Chris Pine ... Voice Over)
Agency
kbs+p (Agency), KBS (Creative Agency)

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