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Ride 100% TV Spot, 'We are 100%'

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Ride 100% feels responsible for building the roots of what modern motocross is today. The company has also expanded into BMX, mountain biking and road cycling courses. There may be a new generation of racers, but the tagline has remained the same since the beginning asking how much effort is put in.

May 29, 2018
Ride 100%
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“How Much Effort Do You Give?”
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