Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>
Goldman Sachs to Invest $325M into to Accelerate Modern TV Measurement Currencies. Read More>

SKECHERS Super Bowl 2022 Pre-Release, 'Legalize' Featuring Willie Nelson

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

If there's one thing activist and "comfort expert" Willie Nelson is known to advocate for, it's the legalization of ... SKECHERS? If you weren't expecting him to say that, the director of this Big Game spot is right there with you; he calls cut and clarifies for Nelson that SKECHERS aren't illegal. In fact, you can wear them anywhere -- even at kids' soccer games -- a revelation that comes as a surprise to the musician, since the 'man' seems to outlaw everything else that makes people comfortable. Given this good news, and because Super Bowl LVI is an ideal time to treat yourself, Nelson urges the crew to "pass the SKECHERS!"

February 11, 2022
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
SKECHERS Relaxed Fit D'Lux Walker Pensive
“Legalized Comfort”
Songs - Add
None have been identified for this spot
Events & Venues
2022 Super Bowl LVI Feb 13, 2022 at SoFi Stadium
Actors - Add
Willie Nelson ... Musician
SKECHERS In-House ... Creative Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

View All Screenshots