Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About TurboTax Live TV Commercial, 'Automatized Café'

While at lunch with his friends, a man video-chats with his CPA through TurboTax Live. After getting all his questions answered, he declares that technology is so much better with the empathy and "real human touch" you get from working with people. His friends try to shush him, but he's on a roll. Only just too late does the man realize that the restaurant he's in is entirely staffed by robots, and they're not so thrilled by his sudden outburst.

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Funny
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None have been identified for this spot
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Agency
Initiative (Agency), Wieden+Kennedy (Creative Agency), Wieden+Kennedy (Media Agency)

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