AT&T Wireless TV Spot, 'Game Analysis: Blimp Operator'

In an unusual interview, a football reporter asks Leona, the Goodyear blimp operator, some hard-hitting questions, like what would happen if the players accidentally mistook the blimp for a football and tried to bat it out of the sky. Leona is understandably confused by the question, but the reporter just keeps going, uncovering that the reason a blimp is called a blimp in the first place is because most people can't say dirigible. He proves that he can, in fact, say "dirigible," by saying it over and over again. AT&T says that both networks and game analysis should never be "just ok."