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Ford shows off its F-150 line with the help of country singer Jake Owen as his "Down to the Honkytonk" plays. He loads up his guitar to head to the Ford Center at the Star for a show as women pile into their own F-150s to go. During Ford Truck Month, the automaker is offering deals on 2018 F-150s.

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Truck Month (expires: 04/01/2019)
Tagline
“Built Ford Tough”
Mood
Active
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Jake Owen ... Musician
Agency
GTB (Media Agency)

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