Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About CoverGirl Exhibitionist Mascara TV Commercial, 'Dramatic' Featuring Katy Perry

Singer Katy Perry mimics a classical music conductor while applying CoverGirl's Exhibitionist Mascara to her lashes. Perry says the formula lengthens and volumizes while remaining smudge-proof.

Advertiser
Advertiser Profiles
Tagline
“I Am What I Make Up.”
Mood
Active
Actors - Add
Katy Perry ... Musician
Agency
Grey Global Group Inc. (Agency), Starcom MediaVest Worldwide (Media Agency)

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