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About Planters NUT-rition TV Commercial, 'The Pay Gap Is Nuts'
NUT-trition and the Equal Rights Advocates set out to prove that no one wants to get less. So, they set up an experiment in a grocery store where two packs of trail mix were priced the same but sized dramatically differently. Man after man tried to buy the larger-sized package only to be told that it was reserved for women. The conversations that followed revealed this conclusion: no one wants to get less. NUT-trition and the Equal Rights Advocates want help fighting the pay gap so that neither men nor women get less for their work.
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Tagline
“Help Fight the Pay Gap”
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Ambrit Millhouse ... Cashier, Jerren Jay White ... Guy in pink polo, Joe DiPietro ... Guy with beard in blue shirt, Tiffany Bedwell ... Voice Over)
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Laura Dern ... Actor/Actress
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