Pernod Ricard insists the world needs convivialité. Instead of becoming absorbed in technology, the beverage company believes we need more humanity and should let go of the routine. As people get together at the pub, go out to dinner or meet up at the beach, they share drinks and make connections. You are invited to be a convivialist and join the movement.

Advertiser
Tagline
“Créateurs de Convivialité”
Songs - Add
None have been identified for this spot
Mood
Active
Actors - Add
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Agency
TBWA Worldwide (Agency), Carat (Media Agency)

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