Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Because of You TV Commercial, 'Light'

Sora, Goofy and Donald, from Square Enix's "Kingdom Hearts," are traveling through the Disney worlds to help save everyone's favorite characters from darkness...and Pete. The team has a positive impact on everyone they interact with -- from Woody to Rapunzel to Boo to Captain Jack Sparrow -- and the Ad Council encourages you to consider the impact you have on the lives around you.


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