Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Shell Rotella Gas Truck TV Commercial, 'Trucks are Different'

Shells states that there are cars and there is oil for those cars. Trucks, however, are different and are meant for hauling and toting. The oil company emphasizes that trucks are different from cars so it's created motor oil specifically for trucks as it introduces its Rotella Gas Truck Full Synthetic Oil.

Advertiser
Advertiser Profiles
Tagline
“This is Truck Oil”
Songs - Add
Mood
Active
Actors - Add
Albert Hensley ... Voice Over), Ryan Kirby ... Driver

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