Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About New York Life TV Commercial, 'Be Good at Life' Featuring Demetri Martin

While comedian Demetri Martin tends to a garden, he congratulates a couple after having a baby. The husband looks like he may be sick after watching the pain his wife is going through during childbirth, but Martin says this is just one of life's special moments. He suggests the man relax and plan his investments for his children's futures with New York Life.

Advertiser
Advertiser Profiles
Tagline
“Insure. Invest. Retire.”
Songs - Add
Mood
Funny
Actors - Add
Demetri Martin ... Comedian, Stefan Marks ... delivery doctor, Mike Truesdale ... husband, Patricia Ja Lee ... woman giving birth, Perry Silver ... Voice Over)
Agency
TargetCast tcm (Agency), Anomaly (Creative Agency), Code and Theory (Digital Agency), MediaVest (Media Agency)
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