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Tide Pods TV Spot, 'Small but Powerful' Featuring Simone Biles

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Gymnast Simone Biles may only be 4' 8'', but she is packed with enough power to perform multiple backflips that blow away the judges' papers, floor a fan by chucking a bouquet at her and knock over rows of lockers. She uses Tide Pods to do her laundry and closes the machine with so much force that it knocks over nearby boxes and picture frames. Tide says that "she knows small can be powerful."

Published
July 19, 2016
Advertiser
Tide
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Tide PODS, Tide Original Scent Liquid Laundry Detergent, Tide Ultra Stain Release, Tide PODS Free and Gentle, Tide PODS+Febreze
Tagline
“Small But Powerful”
Songs - Add
None have been identified for this spot
Mood
Active
Actors - Add
Simone Biles ... Athlete
Agency
Wieden+Kennedy ... Agency, Saatchi & Saatchi ... Creative Agency, Starcom ... Media Agency

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