Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Honda Summer Clearance Event TV Commercial, 'Float'

A woman in a yellow dress walks into a Honda dealership during the Summer Clearance Event. She turns her head and spots a yellow Honda Fit, and some would describe it as love at first sight. An acapella group suddenly appears, singing as the woman floats into the yellow car. The singing performance ends with a shower of gold glitter, and then the Honda salesman snaps her back to reality.

Advertiser
Advertiser Profiles
Promotions
Summer Clearance Event
Songs - Add
Mood
Funny
Actors - Add
Jennifer Baxter ... girl in yellow, Daniel Lawson Jr ... gospel choir guy with glasses behind woman with yellow headband, Eric Neil Gutierrez ... dealer, Ron Butler ... gospel choir guy with glasses, Steve Ellis ... bearded singer in suit
Agency
Dailey & Associates (Agency), RPA (Creative Agency), RPA (Digital Agency), MediaVest (Media Agency)

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