Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>
iSpot has acquired Ace Metrix, enabling TV advertisers to measure both business outcomes and brand impact.      READ MORE

GEICO TV Commercial, 'Lifetime Channel: War & Peace'

A woman in an ornate study writes a letter with a quill, attaches the note to the leg of a pigeon and sends the bird off out her window. The town crier intercepts the animal and reads the message it was carrying aloud to the public. It was, in fact, a primitive form of a tweet, complete with hashtags, in which the woman expresses her love for @soldierboy1805. After the announcement is complete, everybody in the town starts to applaud. A narrator says that, just as teenagers in love tweet about it, people who want to save money on car insurance switch to GEICO. The woman continues to send notes until the crier is covered in pigeons. The miniseries "War & Peace" is airing on History Channel, Lifetime and A&E.

Advertiser
GEICO
Advertiser Profiles
Facebook, Twitter, YouTube
Products
GEICO Car Insurance
Tagline
“It's What You Do”
Songs - Add
II. Allegro Maestoso in D Minor - Royal Philharmonic Chamber Ensemble
Mood
Funny
Actors - Add
None have been identified for this spot.
Animals
Birds
Agency
The Martin Agency ... Agency, Horizon Media, Inc. ... Media Agency
Network
Lifetime
Show
War & Peace
Screenshots
View All Screenshots

Media Measurement

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒
VOD/Other Impressions
🔒

Attention & Performance Analytics

Attention Score
🔒
Industry Avg. Score
🔒
Earned Online Views
🔒
Social Impressions
🔒
Sentiment
🔒
Engagement Rating
🔒
Spend SOV
🔒
Impressions SOV
🔒
Engagement SOV
🔒