Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Truth TV Commercial, 'CATmageddon'

Truth wants us to prevent "catmageddon," informing us that smoking kills pets -- in fact, cats' chances of getting cancer are doubled if their owner smokes. As iconic cat videos play, Truth asserts that smoking equals no cats which equals no cat videos, and that just plain sucks.

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None have been identified for this spot
Animals
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72andSunny (Creative Agency), MediaCom (Media Agency)
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