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Blue Buffalo TV Commercial, 'Dog Food Reactions'
A group of dog owners are invited to a study to identify which ingredients list is tied to which pet food brand. The test subjects identify suspect ingredients that include by-products, and go with the ingredients list that have actual natural ingredients.
- Advertiser
- Blue Buffalo
- Advertiser Profiles
- Facebook, Twitter, YouTube
- Products
- Blue Buffalo Life Protection Formula, Purina Beneful Healthy Fiesta
- Tagline
- “Compare Your Brand to BLUE”
- Songs - Add
- None have been identified for this spot
- Ad URL
- http://www.TrueBlueTest.com
- Mood
- Informational
- Actors - Add
- None have been identified for this spot.
- Agency
- Horizon Media, Inc. ... Media Agency
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Media Measurement
- National Airings
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- First Airing
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- Last Airing
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- Creatives
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- Recently Aired On
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- Est. Spend
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- TV Impressions
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- National Impressions
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- Local Impressions
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- VOD/Other Impressions
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Attention & Performance Analytics
- Attention Score
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- Industry Avg. Score
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- Earned Online Views
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- Social Impressions
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- Sentiment
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- Engagement Rating
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- Spend SOV
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- Impressions SOV
- π
- Engagement SOV
- π