Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IBM TV Commercial, 'Victoria Stilwell & IBM Watson'

IBM's Watson is talking to Victoria Stilwell about her appearance on television and working with canines. Though Watson does not own a dog, but he does work with veterinarians by analyzing over 100,000 pages of medical studies. This is great, because Roscoe lacks the ability to say what's wrong. Watson's downside, though, is that his dog voice needs to be worked on.

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Victoria Stilwell ... Expert

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