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Allstate Insurance TV Commercial, 'Caleb Is Mayhem'

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Caleb Gauff won Allstate's DIY Mayhem Sweepstakes on Twitter. As a result, Dean Winters's Mayhem stars in a partially accurate rendition of his DIY mishap. Mayhem, as Gauff, wields a large chainsaw and starts cutting down a tree after watching two minutes of a nine-minute tutorial. When he's done, the tree falls backward onto his house and crushes his deck roof. Mayhem tells viewers to get an Allstate agent to protect their homes from themselves.

Advertiser
Allstate
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
Allstate Home Insurance
Songs - Add
None have been identified for this spot
Phone
888-ALLSTATE
Ad URL
http://www.allstate.com/mayhem
Mood
Active
Actors - Add
Dean Winters ... Caleb Gauff
Production
Leah Karabenick ... Producer
Agency
Leo Burnett ... Agency, Droga5 ... Media Agency, Anonymous ... Production Company
Screenshots
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