1. Vehicles
  2. Auto Makers
  3. Chevrolet

2016 Chevrolet Malibu TV Commercial, 'The Car You Never Expected'

Ad ID: 1296138    60s    2016 ( Inactive )
SHOW MORE

John, a Chevrolet representative, meets up with a focus group at a design clinic in Sonoma, California. He asks them to give their honest opinions on a white car that is on display, without disclosing its brand to them. They begin reviewing the vehicle and guess that it is either a Lexus, Acura or BMW. After finding out that the car supports Apple CarPlay and has Teen Driver technology, they assume that it is from a high price bracket. John finally reveals that the white sedan is actually a 2016 Chevy Malibu and the focus group is shocked to find out that pricing starts out at $22,500.

Advertiser
Chevrolet
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
2016 Chevrolet Malibu, Apple CarPlay
Tagline
“Find New Roads”
Songs - Add
None have been identified for this spot
Mood
Active
Scene Location
Sonoma, CA
Actors - Add
Potsch Boyd ... host
Agency
McCann Erickson (Agency), Commonwealth//McCann (Creative Agency)
Screenshots
More Chevrolet Commercials
2017 Chevrolet Silverado TV Spot, \'Meet the Silverado Special Editions\' [T1] 2017 Chevrolet Silverado TV Spot, 'Meet the Silverado Special Editions' [T1]
Chevrolet Silverado HD TV Spot, \'Heavy Duty Test-Drive\' [T1] Chevrolet Silverado HD TV Spot, 'Heavy Duty Test-Drive' [T1]
Chevrolet Employee Discount for Everyone TV Spot, \'Arrivals\' [T1] Chevrolet Employee Discount for Everyone TV Spot, 'Arrivals' [T1]
2020 Chevrolet Silverado TV Spot, \'Invisible Trailer\' [T1] 2020 Chevrolet Silverado TV Spot, 'Invisible Trailer' [T1]
Related Commercials
2020 Chevrolet Equinox TV Spot, \'How It Works\' [T1] 2020 Chevrolet Equinox TV Spot, 'How It Works' [T1]
Subaru Legacy TV Spot, 'Jr. Driver' Song by Professor Longhair Subaru Legacy TV Spot, 'Jr. Driver' Song by Professor Longhair
Subaru TV Spot, 'Subaru EyeSight: A Life of Safety' Subaru TV Spot, 'Subaru EyeSight: A Life of Safety'
Cadillac Summer's Best Event TV Spot, 'Robot Arms' Song by Sir Sly Cadillac Summer's Best Event TV Spot, 'Robot Arms' Song by Sir Sly

Related Advertisers

Related Products

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
The Walking Dead on AMC
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top