A marketing team is holding a conference with rocker Billy Idol about using his hit song "Rebel Yell" to promote the Bank of America Preferred Rewards Program. The team gets excited at the advertising opportunity, convinced this is a great way to communicate to customers that they can get "more, more, more" with Preferred Rewards. One of the employees gets a bit excessive with his liberal use of "more," but Idol shuts him down.

Advertiser Profiles
Tagline
“Life's Better When We're Connected”
Mood
Funny
Actors - Add
Billy Idol ... Musician, Wayne Wilderson ... Actor/Actress
Agency
Hill Holliday (Agency), Hill Holliday (Creative Agency), TPN (Digital Agency)

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