Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GEICO TV Commercial, 'Countdown: It's What You Do' Featuring Europe

A man microwaves his lunch in a dull, colorless break room. Suddenly, the lights begin to flicker and the opening chords of Europe's "The Final Countdown" trumpet out. With a burst of pyrotechnics, the band itself appears on a stage in the middle of the room, passionately performing its signature hit while the timer on the microwave counts down. People look on, confused and slightly annoyed, though one of the employees starts to feel the rhythm. When you're Europe, you love a final countdown -- It's what you do.

Advertiser
Advertiser Profiles
Tagline
“It's What You Do”
Mood
Funny
Actors - Add
Europe ... Musician, Patricia Belcher ... Woman Shaking Her Hips
Agency
The Martin Agency (Agency)

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