Real people are asked to choose which of three Chevrolets they think earned the highest ratings by J.D. Power by placing an award on the podium next to that vehicle. After examining each Chevy on display, they all guess wrong and are informed that the Chevrolet Malibu, Silverado 1500 and Equinox all rated highest in initial quality in their segments.

Advertiser
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Tagline
“Find New Roads”
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None have been identified for this spot
Mood
Active
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Potsch Boyd ... Host
Agency
McCann Erickson (Agency), Commonwealth//McCann (Creative Agency)

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