Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GEICO TV Commercial, 'The Wisconsin'

The GEICO Gecko lands aboard the USS Wisconsin battleship after touring Norfolk in a military helicopter. He thanks the man in uniform for the adventure and reminds him that GEICO has been proudly serving the military for over 75 years. The captain is waiting to welcome the gecko and waves at from down the ship. If only the helicopter had parked a little closer because it's going to be dark by the time the gecko walks that distance!

Advertiser
Advertiser Profiles
Songs - Add
Mood
Funny
Scene Location
Norfolk, VA
Actors - Add
Clayton Landey ... Captain, Jake Wood ... Voice Over Gecko), Top Rope Zeus ... Helicopter Pilot
Characters
Agency
The Martin Agency (Agency)

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