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Media Measurement
Data is based on life of ad, unless indicated otherwise

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Creatives
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TV Impressions
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Attention & Performance Analytics
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Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Microsoft Cloud TV Commercial, 'Turning Insects Into Field Biologists'

Microsoft and its partners are capturing mosquitoes and sequencing DNA to fight disease. Microsoft Cloud technology is able to analyze data faster than ever before. The goal is to someday prevent disease outbreaks before they begin, turning mosquitoes from enemies to allies.

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“Empowering Business”
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