Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About DIRECTV TV Commercial, 'The Settlers: Trading'

Amid a suburban neighborhood, The Settlers are hard at work in their back yard, chopping wood and tending to business. As neighbors drop off The Settlers' son and inform them of how much he loves their wireless DirecTV receiver, the boy's father insists he should know better -- settlers settle for cable. Then, after refusing fresh milk and salted meats for the journey home (next door), the neighbors are repaid for their troubles with straw hats.

Advertiser
Advertiser Profiles
Promotions
Get a $100 reward card when you switch to DirecTV (expires: 04/13/2016)
Songs - Add
Phone
1-800-DIRECTV
Mood
Funny
Actors - Add
Matt Knudsen ... neighbor man, Tom Parker ... Settler Father, Golden Bachelder ... Older son , Heather Simpson ... Mother Settler, Michael Leone ... Neighbor Boy, Rowan Smyth ... Younger Settler Son
Agency
Grey Global Group Inc. (Agency), Grey Global Group Inc. (Creative Agency), iCrossing (Digital Agency)

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