Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Air Wick Life Scents Room Mist TV Commercial, 'Lively Home'

People are shown spraying generic air fresheners around their homes which are each decorated in a single motif---all blue everything, floor-to-ceiling southwestern patterns and a room inspired by circles. A woman then enters an average looking living-room and spritzes Air Wick's Room Mist with Life Scents. She takes a whiff, pulls a lever disguised as a wall-sconce and a disco ball drops from the ceiling. The lively ambiance compels her to dance.

Advertiser
Advertiser Profiles
Tagline
“Home Is In The Air”
Songs - Add
Mood
Active
Actors - Add
Paul Guyet ... Voice Over)
Agency
Droga5 (Creative Agency), Iris (Digital Agency), Droga5 (Media Agency)

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