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adidas TV Commercial, 'Basketball Needs Creators' Featuring James Harden

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James Harden of the Houston Rockets freezes time long enough to let a question sink into our minds: What if basketball had no creativity? From Harden having no swag to Wheeler High School athletes toning down their spirits on the sidelines, the sport would be nothing more than cookie cutter basics.

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“I'm Here to Create”
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James Harden ... Athlete, Houston Rockets
72andSunny ... Creative Agency
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